Ob mit Instagram-Strategie, Community Monitoring auf Facebook oder einfach nur Memes: Wir helfen Vereinen, Gewerkschaften und anderen Akteuren aus dem NGO und Non-Profit-Bereich dabei, Reichweiten zu steigern und neue Zielgruppen zu erreichen.


Which channels do you really need? How do you deal with criticism and insults? What are your rules for community management? We are also happy to advise you on agenda-setting and agenda-surfing.


We tailor campaigns precisely to individual social media channels. For this purpose we develop Facebook apps, Meme-Generators or Hashtag campaigns.

Social-Media-Marketing (SMM)

We create media plans to increase reach and address specific target groups. We design effective advertising formats based on continuous testing and optimization of reach.

Editorial content

We optimize posts, create sharepics and define what is possible in the context of your content strategy.

Workflow optimization

A uniform content strategy requires bridges between website and social media staff. We develop workflows and technical solutions so the whole organization speaks with one voice.


ver.di Youth "Collective Agreement Rebels" Campaign

Colourful and loud, courageous and decisive - these are the tariff rebels of the ver.di youth. wegewerk was allowed to develop the concept and the implementation for their tariff campaign 2020.

pro familia e.V. Political networking with Twitter

pro familia is the leading association for sexuality, partnership and family planning in Germany and operates the largest counselling network in the Federal Republic. A new Twitter channel now expands the association's political work.

Friedrich-Ebert-Stiftung Debating Chatbot

For those who don't want to simply leave the debate columns to populism: Chatbot e-Bert helps arguing for a strong Europe.

Technische Universität München Erklärfilme und Podcast für das Clearing House Unterricht

Die TU München vermittelt zwischen Bildungsforschung und Bildungspraxis. Wie genau, das zeigen unsere Erklärfilme und Podcasts.